For the 2008 K/BIS conference EVERPURE’s theme was “Take Back The Tap!” in an attempt to shift people’s habits from using plastic bottled water to re-usable bottles filled with EVERPURE filtered tap water. The postcard focused on the green nature of using filtered water vs. plastic bottled water.
- Postcard invitation sent to media, buyers, and home builders for the 2008 K/BIS Conference
- Everupure wanted to educate consumers as to the amount of waste that Americans create through the drinking of bottled water so we created the slogan of "Take Back The Tap!" to insipire consumers to start drinking tap water filtered through the Everpure system.
- Events, Home Products, invitation, postcard